Nguyen, Phi Van
        Go Global : An MSME'S guide to global franchising / Nguyen phi Van. - 1st ed. - Tp. HCM : Văn hóa - Văn nghệ, 2018. - 390 : ill ; 23cm.
        Tóm tắt: Go Global provides an initial introduction to the concept, history and present-day status of business format franchising in Chapter 1, to ensure the reader has a foundational understanding before the immersion into the key subject matter. Thereafter the book jumps right into the key subject matter and has 9 solid chapters of information, examples and checklists ideally suited in both content and chronology to help an entrepreneur or small business owner to understand the type of self-analysis and other key considerations that are critical to successfully transitioning their business to a successful franchise. Go Global concludes with insights into the status of today’s quickly evolving business and industry environment and the leveling of the global marketplace as a result of connectivity and technology and the growing and positive socio-economic impact of franchising globally and shows that Phi already has her eye on what the future of franchising is going to look like

        ISBN
        
1. Franchise businesses.2. Doanh nghiệp độc quyền.

Số định danh : 381.13 NG525

DHTDM:  [ Rỗi ]  Sơ đồ

NV: NV18000805, NV18000804, NV18000806

• Số bản: 3
• Số bản rỗi: 3 (kể cả các bản được giữ chỗ)
• Số bản được giữ chỗ: 0